About Bruce
I've been inside 600+ pizza shops.
Operator-to-operator. No fluff. Just what works in real shops.

I started Smart Pizza Marketing because I got tired of watching good operators get sold bad advice by people who'd never worked a Friday night rush.
For the last 12 years I've been on the road — walking into pizza shops, sitting down with owners, asking the questions that matter. What's your food cost? How long does your dough sit? What's your biggest headache this month?
I'm not a marketing expert. I'm a guy who asks good questions and listens. If you want someone who's been in the trenches and knows what a real shop looks like, let's talk.
600+Shops visited
12 yrsOn the road
600+Podcast episodes
30K+YouTube subs